Posters

We’ve turned some of our most popular sales aids into posters to help you trigger the conversation about protection with your clients.

You can brand the posters with your logo and contact details and use them in your office or out and about. They’re available in either A2 or A3 formats and we’ll even print them free of charge and have them delivered straight to your door.

All the material has been approved by Royal London’s compliance team. You should however make sure that your own compliance department approves the versions you’re using.

Cover the good days

Protecting loved ones left behind

The loss of a loved one is enough for anyone to cope with without the added burden of financial difficulties too. Life cover can help make sure those left behind don’t lose the stability and familiarity of daily life. All the things that could make loss easier to bear.

Doesn’t everyone want to know that if anything happens to them, their loved ones will be cared for?

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How much does time cost?

Highlight the need to protect the road to recovery

The statistics show that more and more people are recovering from serious illnesses that, at one time, might have killed them or at least ended their working life.

With advances in medical science, the challenge for many people can be funding their recovery until they are well enough to return to work.

Recommending a small amount of Critical Illness Cover may well solve this problem. It can provide your client with the income needed to get them through a recovery period. And because of the small amount of cover required it’s more affordable too.

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There’s no need to dig deep

Small change could make a big difference

Have your clients protected their debt? Your clients may think they have protected their family by insuring their mortgage. But these days people often use credit cards, loans and finance agreements to buy the things that make life more comfortable – such as a family car, home furnishings or holidays. And if the worst should happen, a mortgage may not be the only debt that your client’s family would be left with. Let them know that a little extra protection could make a big difference – and doesn’t need to cost a lot.

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Need a little pick-me-up?

Put the cost of protection into perspective

People often say they can’t afford protection. They don’t believe they have money to spare. So, don’t talk about the cost directly. Instead, talk in terms of things they can afford. Like the little luxuries they never think twice about buying, such as large cappuccinos, take-away pizzas, or a couple of pints. When they can get cover for the same price as a couple of bottles of Soave, suddenly, protection is well within their reach – and it seems a much more sensible way to spend the money.

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Have you made the right call?

Persuade clients to rethink their priorities

People are often quite willing to spend money insuring their pets, their boiler, or the contents of their freezer. Yet they will say they can’t afford to insure themselves. But a small amount of critical illness cover can cost less than it does to insure a dog. And, while vets bills may be expensive, it’s much more difficult to pay the household bills if you’re unable to work through illness.

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Hats off to the taxman

For small businesses, there’s a smarter way to buy life cover

Saving money is important to any business. So show your clients how the taxman can help - recommend a relevant life plan. This sales aid shows the savings that your business owner clients can make on their own life cover if they use relevant life policies.

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Keep control of your business

Start the shareholder protection conversation

If your client’s business partner was too ill to work, or died, you could make sure their shares are kept in the right hands, and that they could afford to pay any outstanding debt. By putting shareholder protection in place, you could make sure the shares are available for the other directors to buy, and there’s enough cash to pay any debts.

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Who’s keeping your business in the black?

Open the key person protection conversation

All businesses need insurance. For most, this might mean taking out liability insurance, or insuring the building and contents such as machinery. But what about insuring their most important assets, their key people? How would they cope if a key person falls critically ill, or dies?

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